What is Growth Hacking? Growth Hacking refers to the marketing channel set which will generate your business growth in a data-driven and cost-effective manner. Successful growth hacking comprises the following:- Brainstorming and experimenting with multiple theories to come down to marketing strategy to take your business to the next level. Continuously optimizing your efforts, and…
Tag: SEARCH ENGINE MARKETING
Google SERP – A Guide to the Google Search Engine Results Page
What is SERP? Search Engine Results Page (SERP) is the page used by search engines to display the results of a user’s search. It’s the most important thing in SEO. A SERP is a specific type of user interface. The major search engines like Google and Bing may change aspects of the interface according to…
Landing Page Optimization – #20 Best Tips for Landing Page Creation That Converts
What is the Landing Page? A Landing Page is a page where any user first lands on which has a call to action (CTA) on it. It’s a powerful online marketing tool which is a unique webpage. It’s also known as lead capture page where your task is to convince visitors to complete a certain…
Digital Marketing – What is it? What is SEO, SEM & SMM?
What is Digital Marketing? Digital Marketing refers to advertising delivered through digital channels such as search engines of Google, Bing, Yahoo!, Facebook, websites, social media, email, and mobile application. It’s referred to all forms of online marketing efforts. Digital marketing isn’t about advertising; it’s about reaching the right customers at the right time with correct…
What is Remarketing & How to do Effective Remarketing?
What is Remarketing? Remarketing is a very powerful tool that can be used to drive more sales, increase traffic, and see more action all around. It is the best approach to encourage conversions by bringing back customers who visited your website. Remarketing is a term used to describe re-engaging customers with email. It is used…
How to do effective Search Engine Marketing (SEM)?
What is SEM – Search Engine Marketing? Search Engine Marketing is a form of online marketing that involves the use of search engine results pages to promote business websites. Search Engine Marketing is about all marketing activities that use search engine technology for marketing purposes. It involves the placement of targeted advertisements in a user’s…
How Mobile Marketing is Going to Take a Leap?
What is Mobile Marketing? Mobile Marketing is a promotional designed. Mobile Marketing encompasses all those activities which connect advertisers to consumers through mobile devices and networks. Mobile devices include phones, media devices, PDAs, portable gaming consoles, tablet, etc. This is never an option, it’s a really important aspect of Online Marketing. Mobile commercials are verified…
App Store Optimization / ASO-SEO will lead over to Web-SEO
What is App Store Optimization – ASO? App Store Optimization (ASO) is also known as App Store Marketing, App Store SEO, Play Store ASO, App Store ASO, and App Search Optimization. ASO or App Store SEO is all about gaining visibility in App Stores and increasing your organic downloads. App Store Optimization is about structuring the…
How Content Marketing Strategy is Important for a Business?
What is Content Marketing? Content Marketing Strategy is an umbrella term. Content Marketing covers a set of effective techniques, strategies, and tactics in order to fulfill predefined business goals by using content across customer life cycles. Why some companies make the leap and others don’t. Content gives you a platform to highlight, why your company is…