What is Progressive Web App (PWA)? Progressive Web App (PWA) is all about delivering a native app-like experience to the user by utilizing modern web techniques. Progressive Web App (PWA) is a relatively new technology that combines the functionality of an app within the benefits of a webpage. Progressive Web App (PWA) is more discoverable…
Tag: MARKETING TRENDS
Google SEO – Tips to Improve Google SEO Rankings
What is Google SEO? Google SEO (Search Engine Optimization) refers to a variety of techniques that aim at enhancing the visibility of a website on a search engine to attract increased and high-quality traffic. The term Search Engine Optimization or SEO is the process of increasing your website’s visibility and likeliness to be found in…
Google Double Click – Solutions Provided By Google Double Click
What is Google Double Click? Google Double Click is a search management platform that helps agencies and marketers manage large search campaigns across multiple search engines or channels. It allows you to consolidate your workflow and report on your campaigns’ data while simultaneously improving the effectiveness of your marketing campaigns. Google Double Click allows marketers…
Google AdMob – List of Various Google AdMob Ads
What is Google AdMob? Google AdMob service is specifically for mobile applications. AdMob is a combination of “Advertisements on Mobile”. Google AdMob is a mobile advertising platform where developers can use to generate revenue from apps through in-app advertising. Google AdMob is a multi-platform mobile ad network that allows you to monetize and promote your…
Latent Semantic Indexing (LSI) – How to Use Latent Semantic Indexing (LSI) Keywords
What is Latent Semantic Indexing? Latent Semantic Indexing (LSI) is an indexing and retrieval method which identifies the semantic relationships between search terms using a technique called singular value decomposition. LSI keywords are semantically related to your main keyword. These are found together with your keyword that they share in the same context. Latent Semantic…
Google Algorithm Updates – List of Major Google Algorithm Updates
What are Google Algorithm Updates? Every year Google changes its Google Algorithm updates. Sometimes Google updates a few major algorithm updates that given the best result in the SERPs. Google Algorithm Updates were roles out at regular intervals to tackle vulnerabilities and identify techniques that don’t lock up to Google webmaster guidelines. Google began its…
Mobile Advertising – Highly Used Top Mobile Advertising Platforms
What is Mobile Advertising? Mobile Advertising is any advertising that is delivered through, shown on or viewed using mobile devices like smartphones and tablets. Mobile advertisement can take place as text ads via SMS, or banner advertisements that appear embedded in the mobile website in downloaded apps or in mobile games. Mobile Advertising is driving…
Google Alerts – Benefits of Google Alerts to Boost Your Business
What is Google Alerts? Google Alerts is a free service that notifies you whenever Google indexes a new page that contains a keyword or phrase specified by you. Google Alerts is as good as getting real-time updates on important issues from all over the web. Google Alerts is a very useful tool. You can get…
RSS Feed – Diversified Uses & Benefits of RSS Feed
What is RSS Feed? RSS Feed stands for Rich Site Summary and Really Simple Syndication. It’s a data format for publishing new headlines and content that can be viewed in RSS reader. RSS is one of the technologies that are extremely simple but very powerful. RSS is a group of web feed formats used to publish frequently…