What is Page Authority? Page Authority is the term used to determine the probability of specific page of your website or blog to appear in search engine results page (SERPs). Page Authority (PA) is a score created by Moz which reveals the page rank on web index result pages. The page authority score goes from…
Tag: LOCAL SEO
Domain Authority – #13 Easy Step to Improve Your Domain Authority
What is Domain Authority? Your website domain is a vessel that carries all of your onsite content. Domain Authority is a measurement of any website’s overall trust and authority with search engines. Domain Authority (DA) has proved to be one of the most influential components of SEO. It represents the strength of a website’s domain…
Digital Marketing – What is it? What is SEO, SEM & SMM?
What is Digital Marketing? Digital Marketing refers to advertising delivered through digital channels such as search engines of Google, Bing, Yahoo!, Facebook, websites, social media, email, and mobile application. It’s referred to all forms of online marketing efforts. Digital marketing isn’t about advertising; it’s about reaching the right customers at the right time with correct…
Google My Business – How to Optimize My Business Listing?
What is Google My Business? Google My Business (GMB), formerly Google Places, is an easy to use and free platform. It allows you to manage your organization’s presence across Google. Everything from your address, hours of operation, contact information, website, and reviews are easy to access. A good Google My Business (GMB) listing should include…
Local SEO – Few Easy Steps to Rank Your Local Business
What is Local SEO? Local SEO is a set of techniques to improve your company’s visibility in geographically targeted search engine results. Local SEO makes use of various strategies to rank a website such as Google and Google My Business Listing, Bing portal and Bing Places for business and localized content on the portal. Local…
Online Reputation Management (ORM) Techniques & Strategy?
What is Online Reputation Management (ORM)? Online Reputation Management (ORM) is a strategy and process of monitoring, identifying, and influencing your digital reputation and credibility online. There is a relatively new industry burgeoning on the internet. It is called Online Reputation Management. Search engine results are never always positive. Online Reputation Management (ORM) is a…
Search Engine Optimization (SEO) Techniques for Better Results
What is Search Engine Optimization (SEO)? Search Engine Optimization techniques are used to enhance the visibility of any website on search engines; like Google, Yahoo, Bing, and Yandex, etc. Most users click or visit only those websites which can be visible on the first page of the SERP’s. The higher a webpage secure rank in…