What are Social Signals? Social Signals are things done by other people on social media platforms. The posts, comments, links, follows, shares, re-posts, and tweets are all social signals. Social signals are like vote that you get (likes, tweets, shares, comments). Everybody who uses social media has their recommendations counted and every vote is always…
Tag: DIGITAL MARKETING STRATEGIES
Technical SEO – #11 Best Practices for Technical SEO
What is Technical SEO? Technical SEO is the foundation of a great search strategy. You can have all of the links and great content, but if your technical architecture is not good, you have no chance of ranking. Technical SEO is the backbone of your website. It’s a behind the scene structure of content which…
Domain Authority – #13 Easy Step to Improve Your Domain Authority
What is Domain Authority? Your website domain is a vessel that carries all of your onsite content. Domain Authority is a measurement of any website’s overall trust and authority with search engines. Domain Authority (DA) has proved to be one of the most influential components of SEO. It represents the strength of a website’s domain…
Twitter Advertising – A Complete Step-By-Step Guide for Marketers
What is Twitter Advertising? Twitter advertising is a great way for marketers on the platform to reach a greater audience outside of their followers. You can enhance website clicks and conversions; grow up your following, and increase tweet engagements. Twitter advertising is a simple and promoted version of the content which already exists. Twitter played…
Digital Marketing – What is it? What is SEO, SEM & SMM?
What is Digital Marketing? Digital Marketing refers to advertising delivered through digital channels such as search engines of Google, Bing, Yahoo!, Facebook, websites, social media, email, and mobile application. It’s referred to all forms of online marketing efforts. Digital marketing isn’t about advertising; it’s about reaching the right customers at the right time with correct…
LinkedIn Marketing – Few Easy Steps to Generate New Customers
What is LinkedIn Marketing? LinkedIn Marketing is a great way to reach the target audience and one of the best places to meet professionals and connect with them. It’s the finest platforms for sourcing professionally relevant content with the growing content marketing trend on LinkedIn. LinkedIn is the world’s largest professional network over 500 million…
Facebook Ads Manager – A Complete Guide to Reach Your Business Goals
What is the Facebook Ads Manager? Facebook Ads Manager is an advertisement tool to make, edit and analyze paid promotional campaigns on Facebook. Facebook Ads Manager is the basic tool for creating and optimizing campaigns on this social network. It’s going through significant changes and its functionality is beginning to resemble another Facebook tool i.e….
Local SEO – Few Easy Steps to Rank Your Local Business
What is Local SEO? Local SEO is a set of techniques to improve your company’s visibility in geographically targeted search engine results. Local SEO makes use of various strategies to rank a website such as Google and Google My Business Listing, Bing portal and Bing Places for business and localized content on the portal. Local…
Email Marketing: Strategy & Tips for Successful Campaign
What is Email Marketing? Email Marketing is the most effective tool to advertise on the internet. Email marketing came into action about when a company sends promotional messages or materials to groups of people by email. These messages contain advertisements, commercial messages, sales, or a call for business. In Email marketing, you’ll build relations that…