What is Google SEO? Google SEO (Search Engine Optimization) refers to a variety of techniques that aim at enhancing the visibility of a website on a search engine to attract increased and high-quality traffic. The term Search Engine Optimization or SEO is the process of increasing your website’s visibility and likeliness to be found in…
Category: Google Tools
Google Double Click – Solutions Provided By Google Double Click
What is Google Double Click? Google Double Click is a search management platform that helps agencies and marketers manage large search campaigns across multiple search engines or channels. It allows you to consolidate your workflow and report on your campaigns’ data while simultaneously improving the effectiveness of your marketing campaigns. Google Double Click allows marketers…
Google AdMob – List of Various Google AdMob Ads
What is Google AdMob? Google AdMob service is specifically for mobile applications. AdMob is a combination of “Advertisements on Mobile”. Google AdMob is a mobile advertising platform where developers can use to generate revenue from apps through in-app advertising. Google AdMob is a multi-platform mobile ad network that allows you to monetize and promote your…
Latent Semantic Indexing (LSI) – How to Use Latent Semantic Indexing (LSI) Keywords
What is Latent Semantic Indexing? Latent Semantic Indexing (LSI) is an indexing and retrieval method which identifies the semantic relationships between search terms using a technique called singular value decomposition. LSI keywords are semantically related to your main keyword. These are found together with your keyword that they share in the same context. Latent Semantic…
Google Algorithm Updates – List of Major Google Algorithm Updates
What are Google Algorithm Updates? Every year Google changes its Google Algorithm updates. Sometimes Google updates a few major algorithm updates that given the best result in the SERPs. Google Algorithm Updates were roles out at regular intervals to tackle vulnerabilities and identify techniques that don’t lock up to Google webmaster guidelines. Google began its…
Google Alerts – Benefits of Google Alerts to Boost Your Business
What is Google Alerts? Google Alerts is a free service that notifies you whenever Google indexes a new page that contains a keyword or phrase specified by you. Google Alerts is as good as getting real-time updates on important issues from all over the web. Google Alerts is a very useful tool. You can get…
Google AMP (Accelerated Mobile Page) – How does Google AMP Works
What is Google AMP? Google AMP is an initiative to create attractive webpages that load quickly on mobile devices. Google AMP is a way of fast-tracking content to mobile devices and is an improved version of the traditional model of mobile service content. AMP seems to be increasingly prioritized in Google mobile results. An AMP…
Google Voice Search – How to Optimize Website for Google Voice Search
What is Google Voice Search? Google Voice Search is an application which allows mobile, tablet, and desktop users to search the web using their voice. The world’s leading search engine has a Google Voice Search feature that helps the user to search queries on a mobile phone or computer by speaking. This feature was named…
PPC Strategy – How to Optimize PPC (Pay-Per-Click) Strategy
What is PPC Strategy? A Pay-Per-Click (PPC) strategy is one of the quickest ways to attract potential customers to your website and increase conversions. The first step in creating a successful PPC strategy is research. We should dive deep into things to gain a clear understanding of your business, audience, and competition. PPC is a…