What is a Private Blog Network?

Private Blog Network is a network of websites used for building links to a lone website in order to manipulate search rankings.

Private Blog Network is a network of websites that made a system to produce links to a website objective in order to improve their organic SEO.

A Private Blog Network or PBN is a device that would violate the rules set by Google with respect to the quality of the website.

The different websites link to one another or to one specific website that you could also call this a link pyramid.

Private Blog Network or PBN is an extremely effective way to build backlinks and acquire traffic for your website and its pages.

A private blog network is actually a network of websites or a network of blogs based websites which share link juice and traffic through the links that are built between them.

Every single blog in PBNs is owned by the same person or people who give them full control over the quality of the content in the websites.

It’s important to keep this network of websites private because Google actively punishes websites who use PBN. If your footprints are not covered properly, Google can de-index your whole PBN.

The important characteristic of a private blog network is that it’ll focus on a particular niche.

It’s an effective SEO strategy because multiple domains and pages rank better when there are links shared between them.

Google’s Penguin algorithm now runs in real time and can detect link schemes. Once a PBN is discovered, it can devalue the website rankings and sometimes result in a manual penalty.

But owning a number of different websites doesn’t mean you’re a PBN. Private Blog Network is owned by one company or individual, but other people can be involved to help with linking across several groups of websites.

Why People Build Private Blog Network –

People do build their own PBN to give a link to their main website in order to get high rankings. It’s the only reason to build it.

You’ve all the controls over your backlink profile whenever you want to do any changes like links, anchor text or anything.

How Does Private Blog Network Work –

Private Blog Network is a shortcut method to get high-quality backlinks in large quantities without having to perform the tedious tasks done for link building.

There are basically 5 steps to follow to build the PBN:-

# Buying domains

# Hosting the domains

# Setting up blogs over those domains

# Putting unique and enough content on them

# Building backlinks for these blogs

Private Blog Network website works via the concept of link equity. It’ll make your website seem more credible to Google if a website with a solid backlink profile links to your main money website.

It gives you a higher ranking on the search engine’s result pages. Private Blog Network (PBN) set up involves the purchase of expired domains.

Some websites have a short lifespan, but in the time that they were used and build up a lot of SEO credibility. It includes domain age, backlinks, and links from other authoritative websites in the same niche.

You can create a network of PBN websites that relate to your main money website and a substantial amount of what is referred to as link juice.

How to Build a Safe Private Blog Network –

Private Blog Network link is linking to your money website which helps it to rank higher on Google’s search pages. PBN websites are built using expired domains.

It’s having higher authority when it comes to SEO because it’d have built up many backlinks over time.

Private Blog Network websites have many benefits for your SEO effort which boost the ranking of your website in short span of time and you have control on your backlinks.

There are few rules to follow to build a PBN which can’t be penalized:-

# Buying Domains – The first step is to buy domains for your PBN. You can buy new domains but it’ll take a lot of time to make them valuable so that they can pass more link juice.

There are many ways to go about buying them. You should always buy a domain from a domain broker. It helps to be aware that some people might try to scam you.

You can also get a deal from a domain auction which is a cost-effective way to purchase a domain.

You could potentially find some valuable domains for your private blog network if you can get access to a list of archived domains that have been dropped.

If you use multiple auction websites, it can be a good way to catch valuable domains. Manual catching is possible, but it’ll require more efforts to keep track of the status of the domain that is about to expire.

Few domain service providers automated services that they have built crawlers that search the web for expired domains. It’s a very effective way to find domains for your PBN without much effort.

# Domain Registrars – You should buy all your domains through different registrars. It’s to avoid your footprints. You can provide fake details, but it’s a risky strategy and you might lose the domains.

There are over 1000 domain registrars listed on ICAN. Prices will vary from one provider to another. The setting up domains with multiple different providers is a big step towards hiding your PBN footprint.  

# Buy Expired Domain – When you’re buying expired or expiring domains, there is one point to remember i.e. the quality of the backlinks in it.

You should get the most high-quality domains as possible in your PBN. Because it’s worth spending a bit more to make sure that they offer great value metrics.

The cost of an expired domain varies depending on the matrix. You can use free online software for finding expired domains or you can use the paid software for finding expired domains.

You can find multiple websites to find expired domains. You can also buy from Auctions, like Namecheap auctions and GoDaddy auctions. One of the best-expired domain sites is expireddomains.net.

Here are some points to remember before buying expired domains with a short checklist:-

• • Must have a PR of 2+
  • Must be DA of 20
  • Minimum age of 3
  • Must have a couple of hundred links come from various IP addresses
  • PBN domains should be in the same niche as your money site. If the site isn’t being used in the same niche, all of the backlinks will be devalued by Google.

# Web-Hosting – The next step is to find the good hosting provider that can host your domain with no downtime and good response rate.

Every website hosting is linked to an IP address and it makes sense to use a different one. You’ll need to find a hosting provider that can host your domains on different C-Class IP address and on different servers.

There is a number of companies that provide this service. You need to keep in mind a few things:-

• • Each of the websites mush host on a unique IP address. You should avoid hosting multiple domains in the same shared hosting plan.
  • The website hosting servers must locate at different places in the world. Because Google can easily spot your PBN footprint and will ban you.
  • The web-hosting plans should not be too complicated to manage. You can choose web hosting plans which are easy to manage.

# Unique & Quality Content – Google will always favor quality, unique and fresh content. It’s always said that content is king. High quality and regular content on a private blog network are key.

You shouldn’t be in a hurry to create content on a new private blog network website. You should give it some time to see that the domain is safe and hasn’t been de-indexed.

You should never use spun content that is a little different for each page. You should take care of all your websites in your private blog network as your own and give the same kind of attention.

The poor quality content is a way to devalue your efforts. Each post shall have unique content, images, and videos in your private blog network. You can use Photoshop or any editing software to make a picture unique.

# Leave No Footprints – Your private blog network hosting strategy is key to the success of your public network. You need to take precautions with your PBN hosting and accounts.

You can use a virtual private server (VPS) to host your PBN. Because you don’t need to share your IP address. It’s important to choose a genuine provider who has been in the business for a long time.

You should never use the same account to manage all of your websites e.g. Google Analytics. You can set up a different account for each website and use it with a different IP address.

There are tricks to hide your footprint:-

• • Whois Data – When you register a domain you’ve to supply your name and address. You can set the Whois data to private, but Google is a registrar and can probably see who owns the domain.
  • Registrar – Some people register domains with a multitude of different registrars like godaddy.com, internet.bs, etc. The finding and registering domains is the longest and most difficult task of building a PBN.
  • Hosting – The biggest footprint comes from hosting in all PBNs. If all domains are hosted on the same IP then Google may count them all as a link from the same place and devalue them.

# Backlink Strategy – Backlinks known as inbound links are created when one website links to another. Backlinks act as search engines that assure to other people for the content on your website.

It’s someone is referring your content by making a point. If many websites have backlinks going to your website, then your website becomes worth surfacing on SERPs.

The PBN purpose is to get a large number of backlinks leading to your main website.

So a private blog network is a network of websites which you owned use in-house backlinks leading back to your main website in order to boost its SERP ranking.

You don’t need to rush into anything when it comes to a private blog network. When you start linking to other websites from your PBN, you should make sure that your site has been indexed by conducting relevant research.

A naked URL search should be done with the establishment of the ranking.

# Keep Away from Google’s Tools – Google doesn’t like private blog network because it’s used to influence the search engine results. So, Google brings more sophisticated algorithms for ranking websites.

You can separate Google Analytics account if you can’t help checking your website’s stats. You must use proxy servers to manage them.

You make sure that your cache is clear or use incognito mode. You should never use Google Chrome, Gmail or any Google Products for managing and maintain PBN.

Because Google tracks everything. You can use temporary Email or some other free email provider which is not affiliated with Google at all.

# Penalties and De-Indexation – The main goal of building a blog network is to grow your backlinks and improve your search rankings without getting traced.

If it’s done incorrectly it’d result in penalty or de-indexed. It means that your PBN website will lose ranking value and you’ll build your way from the bottom again.

You could always do a manual review and if you’d avoid these mistakes:-

• • Selling Links – any kind of promotion, public or private, about selling links is a sure way to get found out
  • Avoid Same IP Address – You’d have different IPs
  • Avoid Same Registration Details – You should avoid same registration details for multiple websites
  • Poor Quality Content – It shows that the website isn’t useful to anyone
  • Use of Penalised Domains – If the domain was already penalized before
  • Same Anchor Text Repeatedly – It shows a deliberate attempt to get links to a website

# Don’t Sell Links or Disclose Your PBN – Sometimes the owner gets greedy and they make extra money by selling links. You expose your money website to everyone that you link to.

If any websites you link get a penalty and Google can find you and set on fire your PBN. It can dilute the link juice of your money website.

Sometimes you’ll see a website ranking on top of the first page and you can’t uncover their links. Because they’re blocking spiders and crawlers from accessing their PBN websites.

You can hide your PBN from competitors by blocking crawler. You can block crawlers from two methods: 1. Robot.txt, 2. htacess.

You can avoid these mistakes and will never be caught:-

• • Never interlink between your blogs. Each one is completely individual and unique.
  • Link out to each money website not more than 3 times per blog and use raw links as much as possible.
  • Use unique content for the articles.
  • Add authority outbound links to make your blogs appear natural.
  • Try to avoid selling links on your network, because it’s a private blog network.

# Populate Your Website – You should include certain sections of the normal website that will add authenticity:-

• • Contact Page – You should add some quality images and showcase the address of the owner to show your blog more authentic. You can use any fake name generator website to get the details.
  • About Page – You can add some 300-500 words unique content in format about us or know us. You can add some images which increase the worth of about us page.
  • Privacy Policy – You can create this page from WordPress settings.
  • Terms & Condition – You can use a Terms and Condition generator to create content.
  • Disclaimer – You can use a Disclaimer generator to generate content.
  • Team – You can add some images of people to make your PBN loom more authentic.

How to Use Your PBN Effectively –

Once you have set up your private blog network. It’s time to use it and here are some pointers to always remember to make the best out of it:-

# You should give one link each to your website from each blog in any of your blog post.

# Never post links in every article because it won’t look natural and it can flag a red alert to Google.

# The blog post in which you give a link to your main website should include 1-2 authority websites’ link. Because the link placement will look more natural. You should link out to authority websites to stay natural, not to your main website.

# You should never disclose any information about your private blog network.

# You should articles in PBN once or twice in a week.

Private Blog Network Hosting Provider –

Private Blog Network has become a very effective way of improving search engine rankings by Backlinking. It’ll be done from other several high-quality domains with unique content on their own.

Google is aware of these methods and you should know where to host your domains to avoid getting blacklisted by search engines.

# Easy Blog Networks – It’s a well-known name to hosting for PBNs. It provides a huge number of features with service and server quality.

It provides 0 footprints and complete automated management. It’s a full-featured guide to educate you about PBNs and to run safely without getting blacklisted by search engines.

It provides multiple cloud servers. It has one-click feature t deploy your blog on a random hosting provider. It gives regular automated blog health checks to avoid the chance of de-indexation from search engines.

# HostNine Reseller Account – It’s the best web host for setting up your own PBN. It offers a comprehensive management interface and all accounts come preloaded with cPanel.

You can use to manage all the domains without different interface and logins. It offers to host in different datacenters locations like USA, UK, Singapore, and Melbourne.

Each location has multiple servers with different IP addresses. It provides one-click set up for your blogs to multiple domains that can be hosted in multiple countries to reduce footprint.

It has an in-house backup system safeguards your data and content. You don’t need to perform regular and lengthy manual backups on your own.

Some Tools to Check Domain Quality –

# Ahrefs – This tool will help you to find a domain’s backlink profile, domain rating, and other metrics.

# Archive.org – This tool will help you to see the complete history of a website. It’ll help you to know how the website looked in the past with type of content as well.

# SeoMastering.com – It’ll let you do a complete audit on a particular domain. You can know the domain age, Google metrics, and social media activity as well.

Conclusion – It must be said that building a PBN comes with risks. You can manage those risks if you do research and know what you are doing. Private Blog Network is very powerful and it can help you reach the top of the SERPs. But you need to build them the right way.